While working with the Stokes Nature Center, I learned many things. I worked with seven people total with the main objective of increasing awareness about Stokes, and motivating people to go there more often. As a presenter, I felt like it really helped me hone my skills in the minor details such as not hiding behind the podium, using the whole room, and being comfortable with silence. From a teammate perspective, one big issue was the importance of a great and use-friendly website. If a consumer can't find the information they want quickly and easily, you will probably lose their interest and their money. The 'two-click' rule that Troy talked about was a hard, yet great rule of thumb. The consumer should be able to find everything they want within two clicks of the mouse.
Another aspect of this project was getting the correct information to the right people. Consistency was a big factor that we implemented. We provided weekly and bi-weekly programs that would be on the same day and at the same time, even though the subject matter changed. This way people wouldn't have to track down the information to go because this becomes a hassle most people don't want to do.
Overall, I liked this project, I feel as though the experience was a good one, and our client was very easy to work with and helpful (which made it enjoyable to work for them).
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