On Saturday November 7, from eight to noon Logan Glass offered free rock chip repais, Rain-X, and breakfast. This promotional was put on in part due to a colleague of mine, Whitney Glenn. I arrived at Logan Glass at aroung eleven, and had a rock chip repaired. The parking lot was pretty full, and the bagel and orange juice was a great perk.
I believe that the event was a successful promotional done due to the good turnout and customer loyalty that it inspired. Logan Glass is now competing with a corporate company that just moved into town. However, Logan being such a small town a local company that offers great service and comprable prices often will do better due to their customer loyalty. I think that this is a great way to continue this loyalty, and introduce Logan Glass to the potential customers that it doesn't already serve.
As a college student myself, I feel that when a company is willing to work with you on a personal basis, you are more likely to return to them. I saw firsthand Glenn helping out a loyal customer with a price adjustment to save him some money. This type of personal connection will greatly help them in the future.
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